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Why billionaires are setting up family offices in Singapore
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Why billionaires are setting up family offices in Singapore

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Asia’s billionaires are getting ready to hand over to the next generation, and Singapore is benefiting from the rush to set up new or satellite family offices with an increased focus on philanthropy and impact investing.

In recent months, Horizon Ventures, a private investment firm associated with Hong Kong billionaire Li Ka-shing opened an outpost in Singapore.* Oppenheimer Generations, the family office of former De Beers chairman Nicky Oppenheimer, is also in Singapore while Bridgewater Associates founder Ray Dalio and Google co-founder Sergey Brin both set up shop in late 2020.

Singapore’s Economic Development Board is doing everything in its power to reel them in. It has enlisted the private banking sector to help family offices’ interest in philanthropy and impact investing, which seeks to generate a social or environmental impact as well as a financial return.

Two years ago, the Singapore government introduced variable capital companies (VCC), fund management vehicles with tax incentives and other benefits. These are appealing for family offices, particularly those with an interest in changing the world.

“Philanthropy is the new black in Asia,” said one private banker who advises the wealthy. “Singapore prides itself on being a financial hub and to keep that reputation, it needs to set the pace on new trends like green investing and impact investing.”

Asia is behind Europe and the United States, where philanthropy has long been a business that’s expected to generate measurable returns and the likes of the Bill and Melinda Gates Foundation have pioneered impact investing.

This is likely to shift with the looming generational change in wealth, said Peter Golovsky, managing director and head of family office services, Asia Pacific, at Alvarium, a global multi-family office.

“Some 85 per cent of Asia’s billionaires are first-generation wealth creators, founders of family businesses.

“Their average age is 65, so they are looking at succession strategies. Family office allocations in impact investments sit at around 12 per cent, but we expect that to double in the next few years, and it will be driven by the next generation.

“Singapore has attracted a lot of wealth through structures like VCCs and other tax incentives, including residency options and paths to citizenship.

“As global families and entrepreneurs, including philanthropists, think about where they want to set up and run their businesses, and where they want to live, I think there will be another step up,” he said.

One measure of interest in social investing is a sold-out conference on the topic, organised by industry group AVPN, that kicks off next Tuesday in Bali.

Despite this increased interest, impact investing structures have a long way to go, according to Mette Ekeroth, managing director and group head of philanthropy at the North-East Family Office, who will be at the conference.

NEFO was established by the founders of the Pandora jewellery brand, Winnie Liljeborg and Per Algot Enevoldsen, in Denmark in 2013. They opened a Singapore office three years later.

“Regulatory systems all over the world treat philanthropy and investment as very, very separate. Now everyone is realising there is an area between these two categories where a lot of the solutions lie to the problems the world faces,” Ms Ekeroth said.

“I have faith that Singapore is going to be the place that comes up with the structures we need. The authorities are engaging and consulting as they work multiple angles to try and address the gaps. We’ve seen in the past that when Singapore really wants to develop an ecosystem, it does, and it does it at high speed.”

*Clarification: After this story was published, CK Asset Holdings has advised Horizons Ventures is owned by Ms Solina Chau. Mr Li has collaborated with the firm on technology projects.

This article was originally published in The Australian Financial Review here.

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Stories Of Impact

The S.S. Jhunjhnuwala Charity Fund: Honoring a Father’s Legacy

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For CFS donor Mr Surya Jhunjhnuwala, the late patriarch Shyam Sundar Jhunjhnuwala who founded the Hind Group, was a devoted father and man of vision, passing on to his children the values of humility, hard work and honesty. These principles were ingrained into them at a young age and have guided his family through both good and challenging times.

The  S.S. Jhunjhnuwala Charity Fund was set up by the Hind Group to honour him. The Fund, managed by The Community Foundation of Singapore, is proof that S.S. Jhunjhnuwala’s legacy lives on, its grants supporting welfare initiatives and underprivileged women.

Mr Jhunjhnuwala was also a forward thinking visionary of his time. He was a passionate believer that girls should receive equal opportunity, and that they should receive a good education. He was a mentor for one of the first all-girl schools in his ancestral home of Rajasthan, and this belief has also been entrusted and passed down to his children.

The S.S. Jhunjhnuwala Charity Fund believes that education is the most vital tool in unlocking the potential of children and young adults, hence its mission to provide students in Singapore with opportunities to achieve their potential and a chance to create for themselves a life they dream of.

The Fund currently provides two grants to the Singapore Institute of Technology (SIT). The first is the SS Jhunjhnuwala Naumi Hotel Bursary, given in perpetuity to female students who wish to pursue an education in the field of hospitality, created with the late patriarch’s vision of equal opportunities for women in mind. 

The second grant is the VD Jhunjhnuwala Naumi Hotel Emergency Grant, which supports students facing unforeseen difficult situations and gives them a chance to continue their education. Over the years, they have also supported Gladiolus Place, Ramakrishna Mission-Boys’ Home and the Migrant Workers’ Centre.

‘’My father embodied the principle of honesty, and through his strong character and resolve he taught me the importance of consistent and conscious hard work. Our hope for the S.S. Jhunjhnuwala Charity Fund is to create a legacy of continuous service and impact. Giving back is at the core of our business, and a duty we take seriously. I fondly remember my father who taught me to live a life of integrity,’’ shares Mr Surya Jhunjhnuwala.

Learn more about our Donor advised funds here. If you would like to start your giving journey and provide support for the causes close to your heart, get in touch with us at contactus@cf.org.sg to find out how you can make an impact with your giving.

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Events

CFS Philanthropy Forum 2019: Looking to the future of community philanthropy

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At the CFS Philanthropy Forum 2019 held on 18 March, over 100 guests – including donors, charities and partners – gathered to hear from leaders and experts on what lies ahead for community philanthropy.

Headlining the evening was keynote speaker Eileen Heisman, President and CEO of National Philanthropic Trust (NPT), the largest independent donor advised fund (DAF) administrator in the United States. In her dynamic speech, Eileen – a founding member of CFS’s international advisory committee – shared NPT’s amazing journey to raising more than US$13 billion in charitable contributions, and encouraged all in attendance to rise to the challenge of taking local philanthropy to new heights.

Following her speech, Eileen was joined by Dr June Lee, Honorary Research Fellow, Asia Centre for Social Entrepreneurship & Philanthropy (ACSEP) at the National University of Singapore, and moderator Laurence Lien, Chairman of CFS, in an engaging panel discussion on how DAFs enable smarter, better giving by helping donors give more thought to the purpose of their charitable dollars.

Referring to how DAFs are gaining rising interest in Asia, Eileen commented, “A lot of people have chosen donor advised funds because they want something that’s easy, turnkey, relatively inexpensive and can be adapted to changing interests. Donors have many different types of philanthropic goals, so with a DAF, they can shape the fund according to their preferences and they can change their giving focuses over time.”

June noted DAFs offered specific advantages for families looking to give. “In a recent research paper published by ACSEP, we found that one of the biggest question families ask is ‘how do we engage family members in our giving?’” Setting up a DAF allows a founder to set aside funds for philanthropy without burdening his or her children financially, she adds, while also allowing flexibility down the line when a founder’s children wish to pursue to a different charitable cause from their parents.

Remarking on the opportunities ahead for community philanthropy, Eileen cited the growth of two major trends: micro donor advised funds targeting millennials, and new services enabling direct payroll deductions into donor advised funds. “These trends will change the face of donor advised funds as we go forward,” she said.

She challenged CFS to tap on these wider trends to expand its offerings, “As someone who’s very much invested in CFS’s success, I would like to see CFS be creative and thoughtful about expanding the horizon for donors and the community of Singapore to express their philanthropy in different and new ways.”

In his closing remarks, Laurence commented, “It’s clear DAFs are a trend that can’t be turned back. DAFs are there for us to use, to promote, and the only direction is up.”

The evening ended on a poignant note as CFS announced the handover of its chairmanship from Laurence to Christine Ong who takes over as Chairman on 1 April.

Indeed, CFS has come full circle and we are so grateful for the guidance, trust and support we have received over the last decade.

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The competition was organised by City Harvest Community Services Association and received support from FUN! Fund, a Community Impact Fund jointly established by the Community Foundation of Singapore and the Agency for Integrated Care, with the aim of addressing social isolation among the elderly.

Senior Minister of State, Ministry of Communications and Information & Ministry of National Development Mr Tan Kiat How attended the event. He encouraged the elderly to stay physically and mentally well, as well as urging them to participate in community activities and enjoy their golden years together.

Learn more about FUN! Fund at https://www.cf.org.sg/fun-fund/.

 

The programme provides the children with a non-threatening platform to connect with peers and have positive conversations. In addition, it exposes them to different people who can assist to broaden their perspectives.

L.S., a volunteer with the Reading Odyssey programme @ Spooner Road

中心“常胜将军”胡锦盛:比赛限时反应要快

现年92岁的胡锦盛是最年长的参赛者。自2017年退休后,他几乎每天都到活跃乐龄中心报到,从此爱上了玩拉密,每次可玩上三个小时,在中心是“常胜将军”。

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Events

Giving through the generations

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Increasingly, individuals and family businesses are consciously looking at ways to create positive social impact through philanthropy – but in today’s world, what does creating a legacy mean from divergent perspectives, from individuals to families, from parent to child?

Last November, the CRIB x CFS Legacy and Impact cocktail event brought two prominent families, with extensive histories of giving, together with philanthropists and social capital investors to reflect upon these questions.

Moderated by Patsian Low, the panelists included Richard Eu, Chairman of Eu Yan Sang and his daughter Rebecca; and Keith Chua, Executive Chairman of ABR Holdings (and CFS board member), and his daughter Sharon.

To kick off the evening, Catherine Loh, CEO of the Community Foundation of Singapore (CFS), reflected upon the challenge facing families today. “When it comes to creating a family legacy, it’s about understanding how to bridge the different concerns and interests of each generation, and trying to align giving to key values,” she commented.

While members of the older generation might be more focused on passing on family values, Catherine observed, the younger generation is keen to explore new approaches to giving. “Many of our next generation donors have a strong social consciousness and feel they don’t need to wait until they’re richer, older and retired to start thinking about giving back,” she said.

Though her family has traditionally supported education and healthcare, Rebecca Eu struck a chord when she shared how she started social enterprise Love, Mei in a vastly different field, helping victims of human trafficking in the Phillipines. “I don’t think legacy is limited to your blood ties,” she proposed, “Instead, legacy moves on with the project you adopt and the people that you work with.”

Reflecting today’s shift towards strategic philanthropy, Sharon Chua shared how her professional experience with philanthropy advisory has empowered her to become a better steward of her family’s wealth. “I learnt how to evaluate impact, the sustainability of projects, and how to forage good partnerships, and that helps with my own family’s philanthropy. I’ve always believed philanthropy is something you need to be personally engaged and committed to,” she shared.

One audience member posed a question to both fathers on how they would manage their children’s future giving decisions to avoid conflict.

Richard espoused offering broad guidelines to one’s children and suggested “storytelling” as a way of passing on family values. “When your family is used to hearing stories, such as why your great grandfather did certain things, it becomes ingrained in your family’s DNA. The legacy you leave behind is not about having a building or place named after you, but the lives that you impact.”

Keith reflected on his role as a trustee for the giving of earlier generations, and proposed older family members play a key role in “setting mechanisms in place” for the next generation.

Keith said, “CFS provided us with an avenue to create a fund to leave something behind for the next generation and share it with our wider family. Under this structure, the funds will carry on for a certain period of time. Once you’ve set certain things in place, you can bring the next generation along for the ride, and trust them with the responsibility when it’s their turn.”

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News

Lianhe Zaobao: Nathan Social Work Award open for applications from Nanyang Polytechnic students

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纳丹教育提升基金”惠及人数及拨出金额多年来稳定增长,今年还为南洋理工学院社工系的学生增设助学金。

该基金是已故前总统纳丹在2011年9月19日推出回忆录《万想不到的征程——当上总统之路》时设立的,目的是帮助家庭经济有困难的学生获得良好教育。

截至今年7月7日,该基金已拨出270万元,比去年同期的260万元多出了10万元。

自基金成立以来,共有1129名学生从中受惠,这与去年同期的近1000名相比,增加了15%。受惠者包括工艺教育学院、理工学院及大学学生,其中还有一些经济条件较差的前罪犯。

该基金通过教育和技能培训为他们提供支援。

另外,该基金今年增设“纳丹社工助学金”(S R Nathan Social Work Award),以纪念纳丹为社工领域留下的精神遗产。

纳丹毕业于设在新加坡的马来亚大学,以特优成绩考获社会学文凭,并在上世纪50年代担任医疗社工和海员福利官。他也在晚年时设立新加坡福利理事会,这个组织是国家福利理事会的前身,目前旗下有超过400个志愿福利团体。

“纳丹社工助学金”包含三个价值1500元的助学金,每年颁发给就读于南洋理工学院社会科学(社工)专业文凭课程、经济上有需要的学生。

助学金旨在帮助减轻这些学生的经济负担,让他们能专心完成学业。首批三名助学金得主将在今年12月公布。Read more.

Translation:
Nathan Social Work Award open for applications from Nanyang Polytechnic students

The S R Nathan Education Upliftment Fund was launched on 19 September 2011 in conjunction with the publication of the late Mr Nathan’s memoirs, “An Unexpected Journey”.

Total amount disbursed since inception: S$2.7m compared to S$2.6m from the same period last year.
Total number of students the fund has supported since inception: 1,129. About 15% increase from the same period last year, where almost 1,000 students were beneficiaries.

The S R Nathan Social Work Award set up to honour Mr. Nathan and his legacy in the social work sector.
He graduated with a Diploma in Social Work from the University of Malaya and was a medical social worker and seaman’s welfare officer in the 1950s. In his later years, he also helped to set up the Singapore Council of Social Service, the predecessor of the National Council of Social Service which now oversees over 400 voluntary welfare organisations in Singapore.

The award comprises three bursary awards worth S$1,500 each, which will be presented annually to financially needy students in NYP’s Sciences (Social Work) course. First recipients of the award will be announced in December 2017.

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