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Asian woman (Ms Loh) in red dress posing for camera.

Portfolio Magazine: Helping others help others

“These six years at CFS have definitely been a fulfilling learning journey for me,” says Ms. Catherine Loh. She smiles for the first time since we sat down to discuss how she traded her successful banking career to one in charity – as CEO of CFS. “I developed greater empathy and learned to see things from another person’s perspective. I’m also humbled by the selflessness displayed by so many in the social sector as they strive daily to help their beneficiaries overcome life’s challenges.”Set up in 2008, CFS currently manages 110 donor funds, including the SR Nathan Education Upliftment Fund, and has raised over S$100 million in total donations. It also works closely with over 400 charities to identify the gaps in the community that need support.
Ms. Loh sees her work as stimulating attempts at innovation and problem solving. “The needs of donors and beneficiaries are always changing, and there are constantly new ways that we can work with donors and charity partners to solve complex social issues.”

"My Cho Cho Ma She started our family's journey of giving" Keith Chua

Campaign Brief Asia: Community Foundation of Singapore partners with DDB Group to inspire philanthropy

DDB Group Singapore has lent a helping hand to the Community Foundation of Singapore (CFS) to develop an integrated marketing communications campaign to raise awareness for the philanthropic organisation among individual and corporate donors. The appointment and campaign coincide with the 10th anniversary celebration of CFS this year. Founded in 2008, CFS matches donors with philanthropic causes to drive positive change and create a lasting impact within communities.“It’s a pleasure to partner an organisation like CFS – a hugely dedicated group of people working hard to enhance the lives of Singaporeans,” said Neil Johnson, Creative Chairman, DDB Group Singapore. “The campaign is rooted in our belief that true acts of giving is a culmination of life experiences, lessons and reflection.

A snapshot of a newspaper Business Times: The beauty of giving to those you don't know

Business Times: The beauty of giving to those you do not know

Govind Bommi, 71, is well known to regulars at the Metta Day Rehabilitation Centre for the Elderly.The businessman and philanthropist spends his Thursday mornings volunteering at the Tampines centre, befriending seniors who are there to receive physiotherapy or other forms of rehabilitative care after conditions such as a stroke, Parkinson’s or arthritis

A snapshot of a newspaper Business Times: Preserving a century-old legacy of giving

Business Times: Preserving a century-old legacy of giving

Following his great-grandmother’s footsteps, Keith Chua set up a charitable fund to carry on his family’s legacy of giving through the generations.To Keith Chua, the boy, she was the stern matriarch of their large, Peranakan family, to be approached with deference. To the older and bolder teenager, she drew closer – the great-grandmother glad to chat about his day over tea or a shared meal.

"My Cho Cho Ma She started our family's journey of giving" Keith Chua

CFS’s first brand campaign ‘Portraits of generosity’ to inspire giving

In tandem with its 10th anniversary, CFS launched its first ever brand campaign ‘Portraits of Generosity’– a series of heart-warming donor stories uncovering each donor’s motivation for giving.Looking back at their lives, donors share their motivations for why they chose to give back to those in need. Be it an act of kindness, a family member’s compassion or a long tradition of philanthropy, the campaign unearthed the diverse experiences which left a mark on each donor’s life and spurred them to give back. Donors also open up about their philanthropic journey, why they chose to support specific causes and how seamless the giving experience can be through starting a fund with CFS.

"A Call for Collaborative Giving" Graphic

A Call for Collaborative Giving: Closing the Gap for Disadvantaged Young Persons

The first Colabs publication discusses the challenges that disadvantaged young persons face at home, such as an unconducive family environment. It examines how these challenges impacted the young persons’ educational attainment and social mobility, and offers suggestions as to how givers could collaborate to close the gap for these individuals. The publication, based on the collective insights of over 100 participants who contributed during the series, can be downloaded here.

A room of elderly people doing head exercises

The Straits Times – Volunteerism rate needs to be 70 per cent with ageing population: Grace Fu

In an effort to create a caring and empowering environment for its rapidly ageing population, Singapore hopes to double its volunteerism rate from one in three currently to 70 per cent in five years’ time.“We hope for Singapore to grow as a giving nation with a volunteer in every household,” Minister for Culture, Community and Youth Grace Fu said in a keynote address on Tuesday (June 5) at the Asian Venture Philanthropy Network’s (AVPN) conference

Ms Trina Liang-Lin on a couch posing for a photo

The Straits Times – Fund marks 20 years of marriage for couple

About six months before Ms Trina Liang-Lin’s 20th wedding anniversary on June 2016, she mulled over how to make the occasion meaningful.“My husband and I did not want just another party,” said Ms Liang-Lin, 47, managing director of investment research consulting firm Templebridge Investments.
She is married to Mr Ed Lin, 49, partner and director of the Singapore office of Bain & Company, a global management consultancy.

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