Stories Of Impact
Sparking Powerful Conversations Around Giving
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Stories Of Impact

Stories Of Impact

Sparking Powerful Conversations Around Giving

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Valerie Wu smiling at the camera

This article first appeared on CFS’s Legacy Giving Website. To find out more about Legacy Giving, please click here.

As a partner at Pinsent Masons, I advise families and individuals. Legal innovations, growing wealth, and changing norms have allowed asset and succession planning to evolve in very interesting ways. I think one of the most impactful ways to do so is to leave a legacy gift to your favourite cause.

Start a conversation, because asking the right questions can help shape your clients’ giving intentions. “Conversations are powerful because they drive thinking around why, who and when your client would like to give,” shares Valerie Wu.

Currently a partner at global law firm Pinsent Masons’ Singapore office, Valerie is a specialist in tax, trust and fund work. As an advisor to families in private wealth transfer and succession planning, and a former senior wealth planner at the Rothschild Trust, Valerie is inspired by the clients she’s worked with from around the world. 

“I’ve been privileged to be able to observe how families both at home and in other jurisdictions think about succession planning,” she says, “There’s a general belief that if one makes a certain amount of money, one needs to give part of that income away to benefit others.”

In a nod to her own experience, Valerie says, ” As we grew up in an emergent, developing and hungry Asian landscape, we often watched and listened to our grandparents. My grandmother was a very strong lady who arrived in Singapore before the Second World War. She never forgot her roots, always sending money back to her home town to support her community.” 

As a tax lawyer with a strong interest in succession planning, Valerie is keen to empower legacy giving in Singapore through her knowledge. In the near future, she is looking to work on law reform to simplify the process of giving in Singapore. 

She finds satisfaction in prompting her clients to think more intentionally on their giving. “Advisors can make a big impact if we can strike more conversations around giving and make legacy giving more accessible and easier to understand,” she says. 

She encourages more advisors to kick-start these conversations, “Make conversations around giving a part of your planning exercise to drive the thinking process, because there’s a huge potential for legacy giving to benefit charities and causes in Singapore.”

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Events

Collaborative Giving to build Community Mental Health Champions

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The Community Mental Health Champions Initiative, a collaborative project by the Community Foundation of Singapore (CFS) and Empact and supported by our corporate partner. It aims to recruit, train and retain 1,000 community mental health champions. Through this initiative, we will build a pool of mental health champions. These champions will actively support the sandwiched generation with a listening ear and signposting to professional services when needed – helping more people prevent or access support for mental health issues. 

The Community Mental Health Champions Initiative is carried out in two phases – Design Phase and Implementation Phase. During the design phase, eleven organisations will come together for a series of workshops to share their knowledge and build a collaborative understanding on issues regarding mental health and how to equip these champions. These eleven organisations are Be Kind SG, Bettr Lives, Caregivers Alliance, Community of Peer Support Specialists, Growthbeans, Loving Heart, O’Joy, Psychological Initiative, SG Assist, Singapore Anglican Community Services, Singapore University of Social Sciences. 

These workshops enable the organisations to align a common vision – mental health promotion intervention – and create opportunities for shared knowledge. Started on 9 July, the first workshop began by defining the Sandwiched Generation. Last week during the second workshop, the organisations shared about mapping and understanding the overall mental health support ecosystem. 

Find out more about how you can be part of this initiative or about collaborative giving here.

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Opinion

Speech by CEO Catherine Loh at CFS’s 10th anniversary celebrations

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CEO Catherine Loh giving a speech

Minister Grace Fu, distinguished guests, ladies and gentlemen,

The power of informed giving
It’s wonderful to see so many of you here this evening. Thank you for taking the time to join us as CFS celebrates its 10th anniversary.

This is an exciting moment in CFS’s history. When I joined CFS six years ago, we had just survived our first few years as a startup. There was an air of promise as we reached out to more donors, but we had much to prove. In those early years, we didn’t have any marketing. Our donors grew mainly through introductions by the Board and Committee Members and recommendations by existing donors.

Fortunately, CFS has grown over the years to have a much wider reach in the public sphere. Today, CFS has achieved 113 donor funds, raised over $100 million and disbursed over $60 million to over 400 charitable organisations in Singapore.

If we consider the reasons for our success, I believe CFS has been able to earn the trust of donors who not only want to give more, but also want to give well.

By our very nature, a community foundation is a neutral body that can offer donors strategic advice, and a more insightful overview of community needs. As a bridge-builder, we can pool together local resources and channel resources into long-term impact. It also helps that we can work across all sectors, from social work to education to health, to arts and sports, heritage, the environment to even animals.

The entrance of a community foundation like CFS has transformed how philanthropy is approached. We have introduced new models of giving, to respond to an increasingly complex social landscape. We have championed philanthropy based on community needs, because we understand the power of informed giving.

Of course, our success in championing informed giving would not be possible without our charity partners. They work tirelessly on countless programmes that expand the possibilities of how donors can give well – whether it’s piloting new programmes or scaling programmes that have delivered clear impact.

Yet for philanthropy in Singapore to thrive, public-private support needs to work hand-in-hand to address the evolving needs of the community. Hence CFS has been successful in building trust and meaningful relationships between donors, charities and the public sector. A strong and developed philanthropy ecosystem is crucial to ensuring sustainable and impactful funding support.

A new generation of philanthropists
We are also glad to see a new generation of philanthropists who are taking on a more active role as agents of change. Singaporeans have become increasingly conscious and involved in social issues. Giving back now no longer begins at retirement, as many of our donors are still active in their professions, with many below 50. Donors are also becoming increasingly sophisticated. Many exhibit gumption to take on meaningful projects, a willingness to explore collaboration with a keen focus on impact.

But many of our donors are silent heroes, giving generously in the background. That’s why I’m particularly glad to see some of our donors sharing their stories on a larger platform.

Take for example CFS donor and board member Mr Keith Chua. His great-grandmother Mrs Lee Choon Guan supported education in the early 1900s for women and girls, at a time when education wasn’t always an option for them.

Today, Mr Chua continues her legacy of giving through a charitable fund with CFS. Following in her footsteps, he is making education and healthcare some of the key areas he supports. Mr Chua’s family reminds us that acts of giving may not just bear fruit in our lifetime, but can also leave a lasting legacy for future generations

I would like to encourage more of you to take the next steps in your giving journeys or step up to share your stories of giving – if only to inspire and encourage a bigger and broader community of givers, including the next generation.

The next phase
We are truly encouraged by the growth of effective philanthropy over the last decade. But I believe we are still only at the beginning of our journey to promote and facilitate meaningful giving.

While Singapore has progressed rapidly, the social challenges we face, from an ageing population to social inequality, have become more complex and interconnected. While the government tackles social issues on a large scale, there are always gaps that are in need of more support. It’s crucial for philanthropy to evolve to tackle these diverse issues within our community innovatively. Here’s how CFS plans to approach it:

Social problems are usually too large and complex for anyone to tackle them individually. Through initiatives such as Colabs and the Singapore Youth Impact Collective, CFS brings together various stakeholders to collaborate and co-create solutions to make greater impact.

We encourage donors to think about creating a legacy as living a life of generosity and making meaningful impact. Our legacy giving offering will be further formalised into an approach that can help donors address the needs of the community over the longer term.

The future of philanthropy includes an increasing focus on tracking to help us better assess the impact made on the community. So we hope to influence more charity partners to incorporate output and outcome tracking in their programmes.

In the years ahead, as CFS continues to spearhead philanthropy, I am hopeful that more people will come to embrace the culture of giving, as it is integral to building a more caring and cohesive nation.

I wish to thank MCCY for its support of CFS, for helping us grow a giving culture to benefit all Singaporeans and to raise the professionalism of our sector.

To our donors, thank you for your trust and generosity that has opened doors of opportunity for so many in our community.

To our charity partners – thank you for your inspiring work. We’re grateful for your dedication in creating programmes that truly make a difference.

My gratitude goes out to the CFS Board and committee members – past and present – for your vision and guidance that has shaped CFS to the organisation we are today. Special mention and thanks to four of our founding Board Members– Ms Madeleine Lee, our first Investment Committee Chairperson. She was instrumental in developing our investment mandate and establishing our investment portfolio, which has outperformed its benchmark since inception. Thanks also to Mr David Lim, our first legal advisor who drafted our M&AA. My thanks and appreciation to Mr Yeoh Oon Jin, our first Audit Chair for setting up our very rigorous audit framework. I would also like to thank Dr Mary Ann Tsao, who together with Laurence, has contributed enormously to CFS’s grantmaking expertise as well as our understanding of community needs. Having proper governance, accountability and professionalism is crucial to gaining the trust of our donors and ensuring that their donations go to those in need of funding.

I would also like to pay tribute to Mr Stanley Tan and Mr Laurence Lien, two individuals who have guided CFS to where we are today. Both Stanley and Laurence are deeply motivated by their belief that philanthropy can play an instrumental role in creating change. I am honoured to have been able to work with both gentlemen, building on their knowledge and experience, and growing the organisation they started.

Last but not least, a big thanks to my team, the people behind CFS, for your hard work, professionalism and dedication, thank you for bringing your best to CFS every day.

To everyone who believed in us when CFS first started 10 years ago, thank you for being the bold frontrunners in our journey.

We look forward to your continued belief in us to build a more cohesive and caring Singapore.

Catherine Loh
CEO
Community Foundation of Singapore

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The competition was organised by City Harvest Community Services Association and received support from FUN! Fund, a Community Impact Fund jointly established by the Community Foundation of Singapore and the Agency for Integrated Care, with the aim of addressing social isolation among the elderly.

Senior Minister of State, Ministry of Communications and Information & Ministry of National Development Mr Tan Kiat How attended the event. He encouraged the elderly to stay physically and mentally well, as well as urging them to participate in community activities and enjoy their golden years together.

Learn more about FUN! Fund at https://www.cf.org.sg/fun-fund/.

 

The programme provides the children with a non-threatening platform to connect with peers and have positive conversations. In addition, it exposes them to different people who can assist to broaden their perspectives.

L.S., a volunteer with the Reading Odyssey programme @ Spooner Road

中心“常胜将军”胡锦盛:比赛限时反应要快

现年92岁的胡锦盛是最年长的参赛者。自2017年退休后,他几乎每天都到活跃乐龄中心报到,从此爱上了玩拉密,每次可玩上三个小时,在中心是“常胜将军”。

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Stories Of Impact

The S.S. Jhunjhnuwala Charity Fund: Honoring a Father’s Legacy

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For CFS donor Mr Surya Jhunjhnuwala, the late patriarch Shyam Sundar Jhunjhnuwala who founded the Hind Group, was a devoted father and man of vision, passing on to his children the values of humility, hard work and honesty. These principles were ingrained into them at a young age and have guided his family through both good and challenging times.

The  S.S. Jhunjhnuwala Charity Fund was set up by the Hind Group to honour him. The Fund, managed by The Community Foundation of Singapore, is proof that S.S. Jhunjhnuwala’s legacy lives on, its grants supporting welfare initiatives and underprivileged women.

Mr Jhunjhnuwala was also a forward thinking visionary of his time. He was a passionate believer that girls should receive equal opportunity, and that they should receive a good education. He was a mentor for one of the first all-girl schools in his ancestral home of Rajasthan, and this belief has also been entrusted and passed down to his children.

The S.S. Jhunjhnuwala Charity Fund believes that education is the most vital tool in unlocking the potential of children and young adults, hence its mission to provide students in Singapore with opportunities to achieve their potential and a chance to create for themselves a life they dream of.

The Fund currently provides two grants to the Singapore Institute of Technology (SIT). The first is the SS Jhunjhnuwala Naumi Hotel Bursary, given in perpetuity to female students who wish to pursue an education in the field of hospitality, created with the late patriarch’s vision of equal opportunities for women in mind. 

The second grant is the VD Jhunjhnuwala Naumi Hotel Emergency Grant, which supports students facing unforeseen difficult situations and gives them a chance to continue their education. Over the years, they have also supported Gladiolus Place, Ramakrishna Mission-Boys’ Home and the Migrant Workers’ Centre.

‘’My father embodied the principle of honesty, and through his strong character and resolve he taught me the importance of consistent and conscious hard work. Our hope for the S.S. Jhunjhnuwala Charity Fund is to create a legacy of continuous service and impact. Giving back is at the core of our business, and a duty we take seriously. I fondly remember my father who taught me to live a life of integrity,’’ shares Mr Surya Jhunjhnuwala.

Learn more about our Donor advised funds here. If you would like to start your giving journey and provide support for the causes close to your heart, get in touch with us at contactus@cf.org.sg to find out how you can make an impact with your giving.

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Stories Of Impact

Spreading the Holiday Cheer: CFS Contribute Year-End Meal to Melrose Home Residents & Staff

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As the year 2023 drew to a close and office parties were being planned, the staff at CFS decided to redirect their staff celebration budget from traditional year-end parties and gift exchanges. Instead, they chose to sponsor a special New Year’s Eve dinner for the children and youth of Melrose Home, and contributed by purchasing grocery vouchers, hoping to bring joy and warmth to them during the holiday season.

At CFS’s monthly Town Hall, representatives from Children’s Aid Society Ms Serlina Huang, Manager of Community Partnerships and Ms May Su Paing, Communications Executive from Children’s Aid Society, visited along with their colleagues from Melrose Home, Ms Michelle Chen, and Mr Timothy Pang. Together they offered the CFS team valuable insights into the home’s operations and needs, enhancing their understanding of how donor contributions can benefit the beneficiaries. Ms Tricia Lee, Director of Communications & Marketing at CFS then presented grocery vouchers that the CFS staff had contributed, to support the purchase of essential items for the residents of Melrose Home. 

Mr Alvin Goh, Executive Director of Children’s Aid Society shares, ‘We are grateful for this heartwarming gesture from the Community Foundation of Singapore and thank the CFS team for spreading the holiday cheer to our residents. It is heartwarming to see the community coming together to help improve the lives of those in challenging situations.’

Melrose Home, a service under the Children’s Aid Society (CAS), is a residential home for children and youths aged 6 to 21. Their residents have experienced challenging family circumstances or child protection issues that led to them being removed from their family homes. 

The organisation has been a CFS grantee since 2022, and our donors have generously contributed to supporting Melrose Home in its mission. CAS is currently appealing for donations to help transform its premises at Clementi Road into “Melrose Village”, which will enable residents to have more living space, and offer purpose-built facilities, advanced counselling and psychological services. To find out how you can contribute, visit https://www.cf.org.sg/giving/ways-to-give/ 

References:

https://childrensaidsociety.org.sg/melrose-home/

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