Stories Of Impact

Goh Soon Tioe Centenary Fund – Nurturing future generations of musicians

Stories Of Impact

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Stories Of Impact

Goh Soon Tioe Centenary Fund – Nurturing future generations of musicians

John Doe

Goh Soon Tioe (1911–1982) is remembered as one of Singapore’s greatest musical pioneers. Besides being an accomplished violinist, conductor and teacher, he brought hundreds of international performers to the Singapore stage. He also took the Singapore Youth Symphony Orchestra on successful tours around the world.

In 2011, in celebration of his birth centenary year, his family established an endowment fund with the Community Foundation of Singapore (CFS) to support talented young classical musicians who wish to build a career in music.

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The Goh Soon Tioe Centenary Fund is managed by CFS and awards scholarships to young Singapore musicians with a consistent track record of outstanding musicianship and performance. Winners include guitarist Kevin Loh, violinists Joey Lau, Mathea Goh, Alan Choo and Helena Dawn Yah, double bassist Julian Li Yongrui and cellist Theophilus Tan.

On the motivation for starting the fund, his daughter Cultural Medallion winner Vivien Goh said, “I decided to establish an award in memory of my father when I was inspired by CFS’ stories of how endowed funds could help deserving individuals achieve their goals and dreams.”

Photos: Adrian Tee and Gilbert Chan of Pixelmusica, Singapore Press Holdings, winners.

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John Doe

The competition was organised by City Harvest Community Services Association and received support from FUN! Fund, a Community Impact Fund jointly established by the Community Foundation of Singapore and the Agency for Integrated Care, with the aim of addressing social isolation among the elderly.

Senior Minister of State, Ministry of Communications and Information & Ministry of National Development Mr Tan Kiat How attended the event. He encouraged the elderly to stay physically and mentally well, as well as urging them to participate in community activities and enjoy their golden years together.

Learn more about FUN! Fund at https://www.cf.org.sg/fun-fund/.

The programme provides the children with a non-threatening platform to connect with peers and have positive conversations. In addition, it exposes them to different people who can assist to broaden their perspectives.
L.S., a volunteer with the Reading Odyssey programme @ Spooner Road

中心“常胜将军”胡锦盛：比赛限时反应要快

现年92岁的胡锦盛是最年长的参赛者。自2017年退休后，他几乎每天都到活跃乐龄中心报到，从此爱上了玩拉密，每次可玩上三个小时，在中心是“常胜将军”。

Related Topics For You: ARTS & HERITAGE, CHARITY STORIES, DONOR STORIES, STORIES OF IMPACT, YOUTH

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Stories Of Impact

Reading Odyssey – Building confidence and motivation through reading

John Doe

With recent changes to school-based assessments in primary schools, Singapore’s education system is looking beyond mere academic results to appreciate the importance of the joy of learning. In this vein, Reading Odyssey – a community-based project by Educational Psychology Service, SHINE Children & Youth Services – has been empowering disadvantaged children to enjoy reading with meaning, knowledge and understanding via this novel programme since 2013.

Supported by multiple donors from the Community Foundation of Singapore (CFS), Reading Odyssey currently collaborates with various community partners to run in seven centres across Singapore and serves 120 children from Kindergarten Two to Primary Six, many from lower income families. “Many of these children are two to three years behind their peers in their reading abilities and have limited learning support and exposure. They usually have low confidence and a poor academic self-image,” says Magdalen Loh, Reading Odyssey Captain and Lead Learning Specialist.

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The Funding Network (TFN)

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One of the root causes, adds Magdalen, is lack of exposure. Due to complex issues in their family backgrounds, these children do not have wide learning opportunities, or have difficulties accessing help.

Unlike academically-focused tuition centres, Reading Odyssey focuses on inspiring interest in reading and offering opportunities for exposure and building confidence. Another key objective is to help children understand the meaning of words and knowledge. Here, reading is used as a tool to expose the child to the wider world. Genres are intentionally varied; children are exposed to topics, from robotics to the environment, that may be beyond their scope of interests. Materials are targeted to each child’s ability, and the programme incorporates a guided reading approach involving helpful guided questions for volunteers and children to discuss.

Improving a child’s confidence and inner motivation may not be an easy task, but with time and dedication, the programme has seen rewarding results. In the past years, more than 70% of participants showed an increase in confidence from observable behaviours across its centres, and more than half showed improvements in their reading age or reading levels. “Many of the children are motivated to come regularly. They want to learn more once they know they have improved,” says Magdalen.

Part of the programme’s success is due to its volunteer-driven model and close partnership with the local communities to identify those in need. Each child is matched one-on-one with a trained volunteer, who partners the child to work purposefully through the text and stories. Such exposure and engagement, says Magdalen, helps build confidence and increases their understanding of the different topics.

“With confidence in learning, even if you are a weaker student, you dare to approach someone older and not feel embarrassed. With inner confidence and motivation, you will find ways to help you improve,” she expresses.

With increased demand from the ground, Reading Odyssey is looking to scale its centres from seven to ten by 2021, and increase its reach by 50% to 180 children. Plans in the works include formalising its volunteer training, events to deepen a sense of its community and developing new games and testing tools to enhance the programme’s impact.

Ultimately, the goal is to offer an avenue for disadvantaged children to access opportunities beyond their personal circumstance. Magdalen expresses, “We want to do our part to use stories to help children ask questions and think about the wider world. When their motivation is innate, they can help themselves in the long run.”

Photos: SHINE Children & Youth Services

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John Doe

Learn more about FUN! Fund at https://www.cf.org.sg/fun-fund/.

The programme provides the children with a non-threatening platform to connect with peers and have positive conversations. In addition, it exposes them to different people who can assist to broaden their perspectives.
L.S., a volunteer with the Reading Odyssey programme @ Spooner Road

中心“常胜将军”胡锦盛：比赛限时反应要快

Related Topics For You: ARTS & HERITAGE, CHARITY STORIES, DONOR STORIES, STORIES OF IMPACT, YOUTH

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Epoch Times: Corporate philanthropy? When a company truly cares

John Doe

By Li Yen, October 2016

Download Epoch Times article – ‘Corporate Philanthropy? When a Company Truly Cares’

Corporate giving, or corporate philanthropy, has been gaining momentum in the Republic over the past decade, said Minister for Culture, Community and Youth Lawrence Wong in parliament on Nov 3, 2014. Donations by corporations to Institutions of a Public Character (IPC) have increased two-fold from S$325 million in 2004 to S$644.4 million in 2013, he added.

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Looking back at Singapore’s history, charitable donations from corporations is not a recent trend. During the pivotal ‘60s, the tenacity to rebuild Singapore had kindled the philanthropic spirit of some corporations. They offered monetary donations to aid the newly independent nation to battle its problems.

According to a research paper entitled ‘Philanthropy on the Road to Nationhood in Singapore’ by Roshini Prakash and Pauline Tan, the Medical Progress Fund launched in 1965 collected a total of S$4.75 million, with donations from Singapore Turf Club (S$100,000), Singapore Tobacco Company (S$30,000) and The Straits Times (S$12,500).

Other imperative fund-raising projects like the National Defence Fund raised S$8.29 million by 1969. Donations came from big corporations, namely Fraser and Neave (F&N) (S$20,000), F&N’s Board Chairman Tan Chin Tuan (S$50,000), Overseas United Bank (S$150,000), Chinese Chamber of Commerce (S$63,325), and Sheng Huo Enterprise (S$25,000).

Why Should Companies Build a Culture of Giving Back?

Let us take a closer look at corporate philanthropy and corporate social responsibility (CSR). The two concepts are closely linked, just that philanthropy is a portion of the bigger corporate social responsibility pie.

Typically, corporate philanthropy comprises monetary donations or resources such as facilities or volunteer time put in by the company’s employees.

Nonetheless, while the motive of corporate philanthropy is altruistic, corporations have begun to foresee the need to initiate philanthropic schemes as corporate investment, to gain a better positioning edge over their competitors.

Corporate philanthropy denotes a company’s values. As Mr Lawrence Wong, Minister for Culture, Community and Youth, said at the NVPC Corporate Giving Practitioner Roundtable 2015: “Corporate Giving is a deeply important endeavour. When corporate organisations embark on volunteering or philanthropic efforts, it sends a strong message to all both inside and outside the company that they are more than just about bottom lines.”

Corporate philanthropy can be integrated into a corporation’s mission and corporate social responsibility to steer the company in the right direction. Not contradictory to their business interests, the company itself and the employees can reap the benefits of doing good while benefiting the communities it serves.

Catherine Loh, CEO of Community Foundation of Singapore (CFS), told Epoch Times: “Companies who do good and build a culture of giving back reap benefits like inspiring and engaging their staff, customers, suppliers and other stakeholders. Companies are also more likely to grow a positive brand image and attract and retain talent.”

Community Foundation of Singapore (CFS) is a non-profit organisation founded in 2008 to encourage and enable philanthropy in Singapore by enabling donors to set up their own named charitable funds.

CFS helps to bridge individual and corporate donors with charitable organisations to develop programmes and give out grants that support a wide range of needs in the community. Currently, CFS manages more than 80 donor funds, giving out S$10 million every year to make a positive change in many ways.

Ms Loh added that there are numerous benefits for companies looking to partake in corporate philanthropy, such as:

Increasing staff morale and employee retention
Attracting and retaining talent
Growing a positive reputation with the media and the public
Reinforcing corporate culture and identity
Generating business development opportunities
Improving customer retention and brand recall

For instance, Douglas Conant, who was President and CEO of Campbell Soup Company until 2011, noted that the more Campbell allocated their resources to developing philanthropic initiatives to serve the communities, the more engaged and productive their employees were.

Their meaningful mission of “building the world’s most extraordinary food company by nourishing people’s lives everywhere, every day” laid the foundation for the firm’s success.

In another example, American production firm DreamWorks SKG joined hands with schools to devise training programmes that taught low-income students in Los Angeles essential skills in the entertainment industry. This in turn contributes to a better education system that boosts the employability of these low-income students. In addition, having more specially trained graduates helps to strengthen the entertainment industry that it relies on.

However, companies engaging in corporate philanthropy should also comply with other ethical issues concerning environment, consumers, human rights, supply-chain sustainability and transparency, or they cannot be said to be practising good CSR even if they make huge donations to charities. Doing otherwise is just sheer hypocrisy and falsehood, said Gerard Ee, Chairman of Charity Council.

“First and foremost, you got to believe you have a broader responsibility than just making money,” stressed Mr Lee Poh Wah, CEO of Lien Foundation.

How Corporations Can Start Giving
Corporations wishing to kick-start their philanthropy effectively can approach the Community Foundation of Singapore (CFS).

“For companies that approach CFS, we help to kick-start their philanthropic journey by aligning their core values and intent with the needs of the local community,” said Ms Catherine Loh. “By setting a charitable fund with us, companies are actively involved in deciding how to make the most impact with their philanthropic money.”

CFS, which has a vision of growing a sustained culture of giving for generations to come, has worked alongside a number of corporations in Singapore – for example, Changi Foundation, Ascendas-Singbridge, Estate Developers Association (REDAS) and UBS – on their corporate philanthropy, which involves grantmaking that supports community projects.

A notable example is the Diversity in Abilities programme co-managed by the Community Foundation of Singapore with UBS, which aims to develop and showcase the artistic talents of children and youths with special needs.

As there are more than 2,000 charities in Singapore, CFS can “narrow down and identify charities that are aligned with their philanthropic objectives, given their knowledge and expertise, and we can identify gaps and opportunities to enable companies to make more strategic and effective giving,” said Ms Loh.

To ensure full transparency and accountability, CFS also assists donors in keeping an eye on how their philanthropic money is impacting the beneficiaries, the output, and outcomes through a rigorous programme evaluation and robust grantmaking process, as well as concise reporting.

“Companies find our services useful as they often have to report back to the shareholders on how their philanthropic money has been used.”

She added: “We can also help companies identify charities that can better accommodate their employees for volunteering activities. For example, we introduced a bank with many foreign employees to a charity that runs an English reading programme for children from low-income families. These native English-speaking employees could actively contribute by reading aloud to these children.”

“Companies can contribute time, treasure and/or talent. There is no one best way to give back,” she asserted.

CFS’s sister agency, the National Volunteer and Philanthropy Centre (NPVC), whose mantra is “Goodness is the Business of Every Organisation”, has a programme called the Company of Good that aims to help companies give better and holistically. For information, visit https://companyofgood.sg/

Related Topics For You: ARTS & HERITAGE, CHARITY STORIES, DONOR STORIES, STORIES OF IMPACT, YOUTH

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The Straits Times: Philip Yeo biography raises more than $500k for charity

John Doe

“More than half a million dollars have been raised for charity in conjunction with the launch of former senior bureaucrat Philip Yeo’s biography, Neither Civil Nor Servant.

The funds collected by the Economic Development Innovations Singapore (EDIS) – which Mr Yeo chairs – will go towards helping underprivileged children, via the company’s corporate social responsibility arm, EDIS Cares.

Coutts million dollar donor report 2015

Company of Good

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The monies will enable EDIS Cares to expand its programmes in Singapore to reach a targeted 300 children over the next three years, EDIS said yesterday.

The EDIS Cares fund is administered by the Community Foundation of Singapore.”
Read more here.

Related Topics For You: ARTS & HERITAGE, CHARITY STORIES, DONOR STORIES, STORIES OF IMPACT, YOUTH

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A Call for Collaborative Giving: Scaling Greater Heights with Seniors

John Doe

The third Colabs publication explores how we as individuals and as a society can help our senior citizens live more happily in our community, against the backdrop of an aging population. The collective insights of 98 participants identified various issues such as the generational gap and lack of purpose. In collaborative discussions on the way forward, one key point was to involve seniors from the very beginning, to improve their ownership and adoption of the solutions. Read more here.

新保集团推出300万元基金助医疗行政人员职业发展

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Speaking after the association’s annual general meeting at Kallang Netball Centre on Friday, Liang-Lin, a fund manager for a US$7 billion (S$9.5 billion) firm focused on green real estate investments in Asia, hopes to bring her expertise to the table and increase the amount of financial support for Singapore netball during her four-year term.

The 53-year-old took over from Deputy Speaker of Parliament Jessica Tan, who has been the association’s president since 2012. Tan had reached the end of her tenure, which saw the national team make several breakthroughs, including a gold medal at the 2015 SEA Games in Singapore.

Liang-Lin holds various appointments such as being Singapore’s representative to the G20 for Women appointed by the Ministry of Finance. She is also a board member of the Community Foundation of Singapore, which promotes philanthropy through facilitating the establishment of charitable funds.

She said: “One of the things that is overlooked when we look at philanthropy and fundraising is that sport is not really part of the things that people will automatically think about.

“Less than one per cent of the funds that we raise in the Community Foundation goes to sport. The values that sport brings need to be amplified more, so that corporates… see the need to support sport. I think that link needs to be stronger so that we get not just more corporate sponsors, but also they can come in for longer periods of time.”

While national agency Sport Singapore provides funding to netball, corporates can also do their part, she added.

She said: “If we play our cards correctly, we can get corporates to come in and hopefully support them, to see the wider purpose of sport and bring the nation together.”

She also hopes the association can be proactive in looking for financial support, adding: “We must work more strategically with governing bodies on educating corporates on the importance of really supporting sport.”

The former netball player also made references to the recent Women’s World Cup for football, noting the “ability for a game that focuses on women in the sport to bring global attention”.

She said: “I want that kind of trajectory of the limelight going to women’s sport. I think that is a trend that will continue, and I hope that netball will be part of that trend.”

Meanwhile, Tan was satisfied that she has achieved the three objectives she had set out to do when she came on board – to improve quality of play, build a fan base and create an ecosystem which involves coaches and players.

The 57-year-old added: “As much as I do feel sad about having to step down, but at the same time, leadership renewal is very important.

“I think Trina will help to galvanise the team together, and bring a lot of new perspectives and quality to the association.”

Join us in making an impact on Singapore sports scene! Reach out to us for more information.

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John Doe

Learn more about FUN! Fund at https://www.cf.org.sg/fun-fund/.

The programme provides the children with a non-threatening platform to connect with peers and have positive conversations. In addition, it exposes them to different people who can assist to broaden their perspectives.
L.S., a volunteer with the Reading Odyssey programme @ Spooner Road