Stories Of Impact
A Donor’s Journey: Learn how we are partnering The Maanas Cares Foundation to Leave a Legacy of Positive Change
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Stories Of Impact

Stories Of Impact

A Donor’s Journey: Learn how we are partnering The Maanas Cares Foundation to Leave a Legacy of Positive Change

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Philanthropy is more than just a gesture of goodwill; it’s a journey towards making a lasting impact on society. For the founders of the Maanas Cares Foundation, Manoj, Sreevidhya and their children, Aditya and Nitya, this journey began with a vision of creating a legacy of compassion and support for those in need. Partnering with the Community Foundation of Singapore (CFS), they have transformed their philanthropic aspirations into tangible action, supporting a range of causes that are close to their hearts.

Founders of the Maanas Cares Foundation, Manoj and Sreevidhya, with their children, Aditya and Nitya

Philanthropy is more than just a gesture of goodwill; it’s a journey towards making a lasting impact on society. For the founders of the Maanas Cares Foundation, Manoj, Sreevidhya and their children, Aditya and Nitya, this journey began with a vision of creating a legacy of compassion and support for those in need. Partnering with the Community Foundation of Singapore (CFS), they have transformed their philanthropic aspirations into tangible action, supporting a range of causes that are close to their hearts.

 

For over two decades, the founders of the Maanas Cares Foundation have given to charitable causes. A few years ago, they decided to deepen their impact, to make a more significant and enduring contribution that would extend beyond their lifetimes. As working professionals at the peak of their careers, they found it challenging to dedicate the necessary time to support these activities. This led them to seek out an organisation with a proven track record to handle the administrative aspects of their philanthropic efforts. That’s when they discovered CFS.

 

“We were struck by how well CFS’s mission and ideals matched our own goals for philanthropy,” they said. “This alignment inspired us to explore possibilities with CFS, leading to the creation of the Maanas Cares Foundation. This partnership has allowed us to channel our passion and resources towards causes that are close to our hearts, ensuring that our contributions make a tangible difference to the lives of others.”

Passion-Driven Philanthropy

The Maanas Cares Foundation focuses on three main causes: supporting seniors, caregiver support, and education. Each of these areas holds personal significance for the founders.

In a rapidly ageing society like Singapore, the well-being of seniors is a growing concern. “We have seen how some elders, without immediate family support, find solace in old age homes,” they explained. “This has fuelled our determination to support the well-being of seniors and caregivers, addressing both health issues and social isolation.”

Education, another key focus, is deeply rooted in their family values. Having several educators in the family, they have directly experienced the profound impact of education. “Access to quality education can empower individuals to overcome adversity, break the cycle of poverty, and build brighter futures,” they said. “We want to provide support to the less privileged, enabling them to explore the world beyond their circumstances.”

CFS has played a pivotal role in enabling the Maanas Cares Foundation to pursue these passions. With the guidance of a dedicated philanthropy advisor, the donors have gained a comprehensive understanding of Singapore’s charitable landscape. This knowledge has informed their decisions, allowing them to strategically allocate resources to areas where there is the greatest need.

Leading & Empowering the Next Generation


Determined to leave a legacy of compassion and empathy, and to educate the future generation about charity, the founders have also brought their children on this journey.

They also recently established a named, endowed bursary at Republic Polytechnic, marking a significant step in their legacy giving. “We firmly believe in the transformative power of education,” they said. “By supporting students at Republic Polytechnic, we aim to empower individuals who may otherwise lack the resources to pursue higher education.”

The endowed bursary aims to break down financial barriers, enabling deserving students to pursue their academic and career aspirations without the burden of financial constraints. “We envision a future where talented individuals from diverse backgrounds have equal access to educational opportunities,” they said. “We hope our legacy gift will inspire others to join similarly in supporting education and creating positive change.”

Strategic Giving for Lasting Impact

One of the significant advantages of partnering with CFS is the flexibility and efficiency of the Donor-Advised Fund (DAF) structure. This structure allows the Maanas Cares Foundation to fund their foundation when it is most convenient, such as during times of bonuses or capital gains. CFS handles all the administration, providing a seamless and efficient process.

Reflecting on their journey with CFS, the founders highlighted several key takeaways:

  1. Ease and Speed of Setup: “The process of setting up and running our foundation with CFS was remarkably simple and swift. Even during the pandemic, everything was managed virtually and smoothly.”
  2. Informed Decision-Making: “CFS provided us with a menu of choices – causes that needed support. They offered detailed information on each cause, helping us make informed decisions quickly.”
  3. Impact Monitoring: “CFS provides a ‘report card’ at the end of the year, detailing how our contributions were used, and the outcomes achieved. This transparency allows us to evaluate the impact of our giving and plan future contributions more effectively.”

Words of Wisdom for Aspiring Philanthropists

To those considering starting their philanthropic journey, the founders of the Maanas Cares Foundation offer the following advice:

  1. Start Small but Start Now: “Don’t wait until retirement to begin your philanthropic journey. The best time to start is during the peak of your career when you are earning the most.”
  2. Reflect on Your Passions and Values: “Identify the causes that resonate with you and align your contributions accordingly. This will make your giving more meaningful and impactful.”
  3. Choose a Reputable Partner: “Partnering with an organization like CFS can simplify the process and ensure your contributions are managed effectively. Their expertise and support can help you make a lasting impact.”

Embarking on a philanthropic journey with the Community Foundation of Singapore has enabled the founders of the Maanas Cares Foundation to create a legacy of compassion and support. Their story is a testament to the power of strategic giving and the profound impact it can have on society. By sharing their journey, they hope to inspire others to join them in making a difference, creating a brighter and more equitable future for all.

Get in touch to speak to us about how you can tap on CFS’s expertise for your giving journey.

 

#DONORSTORIES #DONOR-ADVISEDFUND #STORIESOFIMPACT #AGEINGWELL #CAREGIVERSUPPORT #ASSESSINGQUALITYEDUCATION

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Stories Of Impact

Strengthening Social Services: The Bluejacket Foundation’s Commitment to Capacity and Capability Building

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Charities often struggle to secure funding for capacity and capability building, as donors tend to prioritise direct programme support over long-term infrastructure development. Yet, enhancing these areas is crucial for sustaining financial health, delivering effective and reliable services, and increasing their overall impact. Recognising this, the Community Foundation of Singapore (CFS) partnered with the Bluejacket Foundation in November 2022 to launch a two-year pilot initiative—the Capacity and Capability Building Grant—designed to support growth of charities and equip them for greater community contributions.

Charity partners and donors from Bluejacket Foundation gathered at Society for the Aged Sick for a roundtable discussion.

Charities often struggle to secure funding for capacity and capability building, as donors tend to prioritise direct programme support over long-term infrastructure development. Yet, enhancing these areas is crucial for sustaining financial health, delivering effective and reliable services, and increasing their overall impact. Recognising this, the Community Foundation of Singapore (CFS) partnered with the Bluejacket Foundation in November 2022 to launch a two-year pilot initiative—the Capacity and Capability Building Grant—designed to support growth of charities and equip them for greater community contributions.

The grant currently supports six charities, assisting them in retaining and recruiting essential talent, optimising resources, boosting efficiency, and expanding their impact.

The Bluejacket Foundation’s Mission

The Bluejacket Foundation was established by a family-owned shipping business, with ‘Bluejacket’ being a nod to sailors’ traditional blue uniforms. During the pandemic, their business persisted due to the relentless efforts of their crew, many of whom were stuck on ships for up to a year because of restrictions. Reflecting this dedication, the Foundation seeks to aid the committed individuals who work hard to keep charities and non-profits’ engines running. 

As Mr. Teo, the Foundation’s representative explained, “In partnership with the Community Foundation of Singapore, the Capacity and Capability Building Grant supports the development and retention of talent, ensuring charities have the essential workforce to carry out their vital work.”

Bridging the Gaps: A Roundtable on Charity Needs

The roundtable highlighted benefits and key gaps in current funding options.

To help the donors gain deeper insights into the evolving needs of the social service sector, CFS organised a roundtable discussion between the Bluejacket Foundation and the charities supported by the grant. At the discussion, charities candidly shared their experiences with existing funding options, highlighting both the benefits and the critical gaps that need to be addressed.

Charities in Singapore have access to various grants, such as the Community Silver Trust (CST), the Career Conversion Programme for Social Workers (CCP), the Professional Capability Grant (PCG), the Care and Share Grant, and the Community Capability Trust (CCT). These grants support workforce training, staff development, and organisational growth, which have been extremely helpful for enhancing service delivery and building organisational capacity.

However, despite the available funding opportunities, certain needs remain unmet:

  1. Increasing Need for Robust Backend Services: Existing grants usually focus on front-end programmes and manpower training. As services expand and governance requirements increase, charities face challenges in maintaining robust backend support systems, including HR, IT, finance, fundraising, and marketing. Manpower in these areas is often strained as a result.

     

  2. Securing Long-Term Funding in a Competitive Philanthropic Landscape: While government grants provide valuable financial assistance, charities must sustain themselves once the funding ends. Smaller charities, in particular, struggle to secure long-term funding in a competitive philanthropic environment.

     

  3. Attracting Quality Leadership in the Social Services Sector: Effective leadership is essential for the sustainable development and growth of charities. However, attracting and retaining top-tier talent in C-level positions within the social services sector remains challenging due to compensation that often lags behind other industries. While many charity leaders bring invaluable passion and operational expertise, they may lack the broader leadership skills required to effectively manage and guide a charity organisation.

A Sustainable Solution: Many-Helping Hands Approach

It is clear that as the sector continues to evolve, a many-helping-hands approach—involving ongoing collaboration between charities, donors, and the government— is crucial in driving long-term sustainability and effectiveness. While government grants provide support, creating a diversified funding model is essential for long-term success. By fostering talent development and providing additional financial support, initiatives like the Capacity and Capability Building Grant can enable charities to focus on delivering their core missions, enhancing service quality, and addressing emerging community needs.

CFS is proud to be part of this journey of improving the social services sector alongside the Bluejacket Foundation.

Get Involved

CFS is a leading provider of donor-advised funds in Singapore, working with donors to establish and manage funds that align to their values. Contact us to learn how your support for charitable causes can make a greater impact.

 

References

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Celebrating 15 Years of Impact: CFS Annual Report 2024

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We are pleased to share our 2024 Annual Report, celebrating The Community Foundation of Singapore’s 15th anniversary. This year’s report outlines our progress over the years, and reinforces our firm commitment to being the community foundation focused on uplifting and supporting communities across Singapore.

We are pleased to share our 2024 Annual Report, celebrating The Community Foundation of Singapore’s 15th anniversary. This year’s report outlines our progress over the years, and reinforces our firm commitment to being the community foundation focused on uplifting and supporting communities across Singapore.

A Year of Exceptional Grantmaking

FY2023 was a year of growth, particularly in the areas of grantmaking and capability building. We distributed $22.5 million to 240 grantees, a 32% rise from the previous year, and enhanced our human resources to address growing industry demands.

Key Highlights for FY2023:

  • Surpassed $300 million in total donations, thanks to our generous donors 
  • Awarded the Charity Transparency Award and the Friends of Community Care Award
  • Launched The Collective for a Stronger Society to support social mobility for lower-income families
  • Significant tech upgrades to our CRM system, website, and new donor portal

Looking Ahead

The Community Foundation of Singapore remains steadfast in our dedication to inspiring philanthropy and cultivating cohesive and compassionate communities. Check out our 2024 Annual Report to learn more about our collaboration with donors and the community.

Contact us to be part of our mission. Together, we can create a brighter future for all.

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Secure And Impactful Philanthropy: CFS Clinches Cyber Essentials Mark

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We are proud to announce that CFS has been awarded the Cyber Essentials Mark, a cybersecurity certification by the Cyber Security Agency of Singapore. This recognition highlights our commitment to operational excellence and data security, essential for protecting donor information and other sensitive data.

CFS CEO Catherine Loh receiving the Cyber Essentials Mark from Director of CSA Veronica Tan, Hoi Wai Khin from RSM, and Baljit Singh from GICG.

We are proud to announce that CFS has been awarded the Cyber Essentials Mark, a cybersecurity certification by the Cyber Security Agency of Singapore. This recognition highlights our commitment to operational excellence and data security, essential for protecting donor information and other sensitive data.

The Cyber Essentials Mark acknowledges organisations with robust cyber hygiene practices, safeguarding systems against cyber-attacks. Other notable recipients of the Cyber Essentials Mark are SISTIC Singapore, M1 and Capella Hotel.

At CFS, trust and transparency are at the core of everything we do. Achieving the certification reflects our dedication to maintaining the highest standards of data security, to provide peace of mind to our donors and partners. 

Protecting donor and partner information is crucial to our mission of secure philanthropy. Trust is essential in our relationships with donors, charities, and partners, and we are delighted to receive this award.

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Stories Of Impact

IFPAS Renews Partnership with CFS, Commits $200,000 to IFPAS Love Fund

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In celebration of their 55th Anniversary, the Insurance and Financial Practitioners Association of Singapore (IFPAS) extended their commitment to the Community Foundation of Singapore (CFS) by pledging an additional $200,000 over the next five years to their donor-advised fund (DAF), named the ‘IFPAS Love Fund’.

In celebration of their 55th Anniversary, the Insurance and Financial Practitioners Association of Singapore (IFPAS) extended their commitment to the Community Foundation of Singapore (CFS) by pledging an additional $200,000 over the next five years to their donor-advised fund (DAF), named the ‘IFPAS Love Fund’.

At the handshake ceremony between CFS and IFPAS, IFPAS President, Mr Ng Eng Beow, expressed his gratitude and vision for the partnership. He said, “Insurance is rooted in love. Love motivates us to protect ourselves and our loved ones. The IFPAS Love Fund was established seven years ago to channel our love to the wider community, and CFS has been our trusted partner in reaching out to those who need our help and support. We appreciate this collaboration, and we are excited for the future possibilities.”

IFPAS Love Fund was established in 2017 with the goal to enhance the organisation’s philanthropic efforts and create a sustainable platform for giving back to the community. To date, the fund has surpassed its initial target, disbursing a total of $225,000 towards programmes supporting children with special needs, disadvantaged communities, and healthcare initiatives.

Charities supported by the fund included SHINE Children and Youth Services, Dyslexia Association of Singapore, Special Needs Trust Company, the National Kidney Foundation, SPD, Down Syndrome Association (Singapore) as well as Daughters of Tomorrow.

We are very grateful for the support of IFPAS over the past seven years. Through their generosity, many individuals have received subsidised dialysis treatment, children from lower-income families have benefited from literacy programmes, and people with disabilities have received work integration support. IFPAS has truly made a significant impact on the lives of those in need.

We extend our heartfelt congratulations to IFPAS on 55 years of remarkable service. We look forward to continuing our partnership and working together to create a more caring and resilient society.

CFS offers personalised advice to help private and corporate donors achieve their philanthropic goals. Discover how you can begin your journey with us here: https://cf.org.sg/donors/how-we-assist-donors/.

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